Introduction Videos
Please watch the following videos for a brief introduction of the Good Treatment Campaign:
Links to download/Enlaces a descargas/Links para downloads
En Espanol: Lineamientos de la ‘Campaña del Buen Trato’ 2024 en español; Targeta de Promesa
En Português: Diretrizes para a ‘Campanha de Bom Tratamento’ 2024 em português; Cartão de promessa
In English: English GTC guidelines_Aug2024; Promise Card
Viva’s vision is to see children safe and well and to fulfil their God-given potential. Central to this vision is a desire to see children not only treated well by the adults around them but also for the children themselves to be aware of how they should be treated and to be participants in ensuring their own good treatment. The Good Treatment Campaign is intended to be a simple programme to implement and manage. It addresses key issues facing children by engaging with local adults in a network community, ideally through the actions of children connected with the network and trained by the network.
Overview and Purpose
The Good Treatment Campaign was originally developed by Viva’s partner network in Bolivia and is now run globally by networks partnering with Viva usually in September and October each year. It is a campaign programme to increase awareness about children’s needs and rights.
Who is this campaign for?
The programme is to be carried out by children and for children. These children can be child ambassadors from a network, church members or young people connected with member organisations. Children’s involvement must be fun, voluntary, and inclusive, and it should arise out of a sense of ownership of the issues and programme.
The Six Statements
The campaign is based on six statements about children’s good treatment:
- Tell them that you love them every day
- Listen to what they have to say and spend time with them
- Accept them as they are and recognise their qualities
- Support their learning and train them to accept good values
- Team them responsibility and help them to resolve conflicts
- Teach them to love and care for the environment
The Promise Card
The programme is based on a promise to commit to good treatment of children by signing a Promise Card, which can be digitally or manually distributed. In this way, it is assumed that there will be ongoing commitment to maintain good treatment of children even when the campaign ends.
Let’s go!
Wherever possible, children should be involved in deciding, planning, implementing and reviewing activities and ideas. Children have immense potential to effect change in their communities. As a result, they are the key drivers. However, as they are being encouraged to speak directly with adults, often those they do not know, they work together with trained adults who accompany groups of children for safety.
The reach of these programmes has the potential to be large and when repeated over a few years they are often followed up with media coverage and government engagement. This is particularly strong if the children manage to gather a large number of promise signatures.
Click here for guides about how to run a Good Treatment Campaign in your network (English, Spanish, Portuguese)
Links to short videos related to each of the 6 statements:
https://youtube.com/shorts/5gKEzIjsDyA?feature=share
https://youtube.com/shorts/jTr_-4fUi1g?feature=share
https://youtube.com/shorts/OVnrEPC0XS8?feature=share
https://youtube.com/shorts/n1D0z0c4Sj0?feature=share
https://youtube.com/shorts/_f-AbPjpl_s?feature=share
https://youtube.com/shorts/J-4EHDm3e5Q?feature=share
Find out more?
If you would like to find out more about the Good Treatment Campaign, and how you could use it in your schools, churches and community, we would love to hear from you. Please contact us on (+44) 1865 811 660 or info@viva.org